Nespresso Vertuo Plus AR Tutorial

Problem

Customers often find traditional instruction manuals uninspiring and challenging to follow, leading to limited engagement and a shallow understanding of their Nespresso coffee machines’ features and functionalities.

Solution

An elegant and interactive startup guide for first time Nespresso users built into the Nespresso app, opening opportunities for upselling and increased user satisfaction with Nespresso machines.

UI Closeups

Nespresso Double Espresso Scuro Information Card

Nespresso Gran Lungo Arondio information card

Nespresso tutorial setup complete screen

Existing Branding

Existing Startup Guide

Nespresso Vertuo Plus AR Tutorial

Problem

Customers often find traditional instruction manuals uninspiring and challenging to follow, leading to limited engagement and a shallow understanding of their Nespresso coffee machines’ features and functionalities.

Solution

An elegant and interactive startup guide for first time Nespresso users built into the Nespresso app, opening opportunities for upselling and increased user satisfaction with Nespresso machines.

UI Closeups

Existing Branding

Existing Startup Guide

Nespresso Vertuo Plus AR Tutorial

Problem

Customers often find traditional instruction manuals uninspiring and challenging to follow, leading to limited engagement and a shallow understanding of their Nespresso coffee machines’ features and functionalities.

Solution

An elegant and interactive startup guide for first time Nespresso users built into the Nespresso app, opening opportunities for upselling and increased user satisfaction with Nespresso machines.